| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 79th | Good |
| Demographics | 35th | Fair |
| Amenities | 77th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 14323 Cerise Ave, Hawthorne, CA, 90250, US |
| Region / Metro | Hawthorne |
| Year of Construction | 1986 |
| Units | 21 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
14323 Cerise Ave Hawthorne Multifamily Investment
The surrounding Hawthorne neighborhood shows stable occupancy and a deep renter base, supporting steady leasing conditions according to CRE market data from WDSuite. These are neighborhood metrics, not property performance, and indicate durable renter demand in a high-cost ownership market.
Competitive among Los Angeles-Long Beach-Glendale neighborhoods (ranked 510 of 1,441), this Urban Core location benefits from strong daily-needs access: grocery density sits in the top percentile nationally, with cafes and restaurants also in the top decile. This concentration of amenities supports resident convenience and reduces friction for leasing and renewals.
Neighborhood occupancy is 95.1% and the share of renter-occupied housing is high at 84.9% (neighborhood metrics, not property-level), indicating depth in the tenant base and support for demand stability. Median contract rents in the neighborhood have risen over the past five years, while the national percentile for net operating income per unit is above average, signaling resilient revenue potential in comparable assets.
Within a 3-mile radius, demographics point to a large renter pool with a majority renter share and rising incomes over time. While the recent five-year period shows modest population softness, forecasts indicate household growth alongside smaller average household sizes, which typically expands the addressable renter base and supports occupancy stability.
Home values in the neighborhood sit in a high national percentile and the value-to-income ratio is elevated relative to most U.S. neighborhoods, creating a high-cost ownership market that tends to sustain reliance on multifamily housing. That said, a relatively low national percentile for rent-to-income suggests affordability pressure for some renters, requiring active lease management and renewal strategies. Average school ratings trend below national norms and park access is limited, considerations that may influence specific renter cohorts. The property’s 1986 vintage is newer than the neighborhood’s average construction year (1976), offering competitive positioning versus older stock while still warranting targeted modernization as systems age.

Safety indicators are mixed but improving in context. The neighborhood sits around the 64th percentile for safety nationally, suggesting it is safer than the average U.S. neighborhood. Compared with 1,441 metro neighborhoods, its crime rank places it better than many peers without being among the very safest.
Recent trend data show meaningful declines in violent offense estimates year over year and a double-digit reduction in property offense estimates, according to WDSuite’s CRE market data. These are neighborhood-level signals and should be paired with on-the-ground diligence for property-specific security planning.
Nearby corporate employment spans consumer brands, technology, airlines, and industrials, supporting commuter convenience and a diverse renter pipeline. Employers include Mattel, Southwest Airlines, Symantec, Microsoft, and Air Products & Chemicals.
- Mattel — consumer products HQ (3.6 miles) — HQ
- Southwest Airlines Counter — airline operations (5.1 miles)
- Symantec — cybersecurity offices (6.8 miles)
- Microsoft Offices The Reserves — software offices (7.4 miles)
- Air Products & Chemicals — industrial gases (8.4 miles)
This 21-unit Hawthorne asset benefits from a renter-driven neighborhood where occupancy is stable and daily-needs amenities score highly versus national benchmarks. Elevated neighborhood home values and a high value-to-income ratio point to a high-cost ownership market that typically sustains multifamily demand and supports retention. According to WDSuite’s commercial real estate analysis, comparable neighborhoods post above-average NOI per unit nationally, reinforcing the case for resilient income fundamentals.
Built in 1986, the property is newer than the neighborhood’s average vintage, offering competitive positioning versus older stock while leaving room for targeted value-add through modernization and system updates. Within a 3-mile radius, forecasts indicate household growth and smaller household sizes, which generally expands the renter pool and supports occupancy stability. Key watch items include rental affordability pressures and below-average school ratings, which may influence leasing strategies and target demographics.
- Renter-heavy neighborhood with stable occupancy supports demand durability (neighborhood metrics)
- High-cost ownership market reinforces reliance on rentals and pricing power potential
- 1986 vintage is competitive versus area stock, with clear modernization/value-add pathways
- Amenity-rich Urban Core location aids retention and leasing velocity
- Risks: rent-to-income pressure and lower school ratings may necessitate tailored leasing and renewal tactics