| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 85th | Best |
| Demographics | 76th | Best |
| Amenities | 79th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 10932 Morrison St, North Hollywood, CA, 91601, US |
| Region / Metro | North Hollywood |
| Year of Construction | 1986 |
| Units | 41 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
10932 Morrison St North Hollywood Multifamily Investment
Positioned in an Urban Core pocket with steady renter demand, the neighborhood s occupancy is 93.6% according to WDSuite s CRE market data, supporting income stability for professionally managed assets.
The property sits in a North Hollywood Urban Core neighborhood rated A (ranked 104 of 1,441 Los Angeles metro neighborhoods), signaling durable fundamentals for multifamily. Amenity access is a relative strength competitive among Los Angeles neighborhoods (ranked 242 of 1,441) and top quartile nationally with strong densities of grocery (97th percentile) and restaurants (96th percentile), which tend to support leasing and retention. Average schools in the area (about mid-national percentile) may be a neutral factor for family-oriented demand.
Renter demand looks deep: the share of housing units that are renter-occupied in the neighborhood is high (76.9%; ranked 96 of 1,441, top quartile), indicating a broad tenant base. Neighborhood occupancy of 93.6% sits around the national upper-mid range (63rd percentile), suggesting generally stable leasing conditions even as competitive supply cycles through the Los Angeles market. Median contract rents in the neighborhood are elevated versus national norms (92nd percentile), which supports revenue potential but warrants proactive affordability management to sustain lease retention.
Within a 3-mile radius, demographics indicate a stable to expanding renter pool ahead. While the recent period shows near-flat population change, projections point to population growth and a substantial increase in households alongside smaller average household sizes by 2028; these trends typically expand the pool of renters and support occupancy stability for well-located assets. Median incomes in the 3-mile radius have trended upward and are projected to continue rising, which can help underpin rent levels for quality units.
The local ownership market is high-cost (home values near the top of national percentiles and a value-to-income ratio in the 99th percentile), which generally reinforces reliance on multifamily rentals and can support pricing power for updated product. The asset s 1986 vintage is slightly newer than the neighborhood s average stock (1982), offering competitive positioning versus older buildings, while still allowing for targeted modernization to capture value-add upside and differentiate on finishes and systems.

Safety metrics are mixed but trending positively. Compared with other Los Angeles neighborhoods, the area is competitive (crime rank 357 of 1,441), and nationally it sits around the 76th percentile for overall safety. Recent trend data show notable improvement: estimated violent and property offense rates have declined sharply year over year, placing the neighborhood among top improvers nationally. As always, investors should evaluate block-level conditions during due diligence, but the directional trend reduces downside risk relative to prior periods.
Proximity to established media and telecom employers underpins a steady professional tenant base and commute convenience for workforce renters, including Radio Disney, Disney, Charter Communications, and Live Nation Entertainment.
- Radio Disney media & entertainment (1.7 miles)
- Disney media & entertainment (2.6 miles) HQ
- Charter Communications telecom & cable services (3.0 miles)
- Live Nation Entertainment media & entertainment (4.4 miles)
- Live Nation Entertainment media & entertainment (6.2 miles) HQ
10932 Morrison St is a 41-unit, 1986-vintage asset with larger-than-typical average unit sizes, positioned in an A-rated Urban Core neighborhood where renter concentration is high and occupancy is steady. Elevated neighborhood rents versus national benchmarks support revenue potential, while the high-cost ownership landscape in North Hollywood tends to sustain multifamily demand and pricing power for updated product, according to CRE market data from WDSuite.
Forward-looking demographics within a 3-mile radius point to renter pool expansion as household counts are projected to increase and average household size trends lower by 2028, supporting lease-up and renewal prospects for well-managed assets. Given its slightly newer-than-average vintage for the area, the property can compete effectively against older stock, and selective modernization offers value-add upside. Key watch items include rent-to-income pressures and average school ratings, which call for attentive leasing strategies and amenities that bolster retention.
- High renter-occupied share in the neighborhood supports deep tenant demand and occupancy stability.
- Elevated neighborhood rent levels and high-cost ownership market reinforce pricing power for updated units.
- 1986 vintage offers competitive positioning with targeted value-add/modernization potential.
- 3-mile demographics indicate rising household counts and smaller household sizes, expanding the renter pool.
- Risk: rent-to-income pressures and average schools warrant careful lease management and retention tactics.