| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 73rd | Good |
| Demographics | 24th | Poor |
| Amenities | 73rd | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 939 Heather Cir, Salinas, CA, 93906, US |
| Region / Metro | Salinas |
| Year of Construction | 1973 |
| Units | 48 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
939 Heather Cir Salinas Multifamily Investment
Neighborhood multifamily occupancy is elevated and renter demand is deep, according to WDSuite’s CRE market data, which supports stable cash flow potential at this address. These metrics reflect the surrounding neighborhood rather than the property itself.
Situated in Salinas, the neighborhood scores B+ and is competitive among Salinas neighborhoods (34 of 95), with convenience-driven amenities that appeal to renters. Grocery, restaurant, and pharmacy density trends above national medians, and overall amenity access sits in the upper tiers nationally, helping with day-to-day livability and lease retention.
Renter-occupied housing accounts for a high share of neighborhood units, signaling a sizable tenant base and consistent leasing velocity for multifamily. Neighborhood occupancy is in the top quartile nationally, which supports stability during renewals and helps mitigate downtime risk. While childcare options are comparatively thin locally, cafes, parks, and daily-needs retailers are relatively plentiful for an Urban Core setting.
Within a 3-mile radius, recent years show population and household growth, and forecasts point to further expansion by 2028 alongside higher household incomes. This growth profile implies a larger tenant base and supports rent fundamentals over the medium term. Median home values in the neighborhood are elevated versus national norms, which typically sustains reliance on multifamily rentals and can aid pricing power, though lease management should remain attentive to rent-to-income pressures.
The property’s 1973 vintage is older than the neighborhood’s average construction year, which suggests planning for targeted capital expenditures and presents potential value-add upside through renovations or system upgrades to remain competitive against newer stock.
Safety indicators for the neighborhood track close to national averages overall. Compared with other parts of the Salinas metro (95 neighborhoods total), the area trends around the metro middle on crime measures. According to CRE market data from WDSuite, the past year shows a decline in violent incident rates, while property-related incidents increased, underscoring the importance of standard security measures and resident engagement.
Investors should view these patterns in a comparative and trending context rather than at a block level; monitoring trajectory and applying common onsite practices can help support resident retention and protect on-site assets.
Regional employment anchors within commuting distance include software and technology firms that broaden the renter pool and support retention through steady professional demand. The list below highlights nearby offices and headquarters likely to influence leasing stability.
- IBM Silicon Valley Lab — software R&D (35.1 miles)
- Netflix — streaming & media (42.7 miles) — HQ
- Ebay — e-commerce (44.2 miles) — HQ
939 Heather Cir sits in a renter-heavy neighborhood with occupancy levels that rank in the top quartile nationally, indicating depth of demand and support for stable operations. Elevated neighborhood home values relative to national norms reinforce multifamily reliance and can aid pricing power, while growth within a 3-mile radius points to a larger tenant base over time. Based on CRE market data from WDSuite, amenity access is strong for daily needs, which can bolster renewal rates.
Built in 1973, the asset is older than nearby stock on average, suggesting a pragmatic capital plan could unlock value-add potential and defend competitive positioning versus newer supply. Investors should also weigh household rent-to-income pressure and local school ratings when crafting underwriting and lease management strategies.
- Renter-heavy neighborhood with top-quartile occupancy supports leasing stability and renewal potential.
- Elevated neighborhood home values sustain reliance on rentals, aiding pricing power for well-managed assets.
- Amenity-rich Urban Core location (grocery, restaurants, pharmacies, parks) enhances livability and retention.
- 1973 vintage offers value-add and systems-upgrade potential to improve competitiveness versus newer stock.
- Risks: higher rent-to-income ratios, below-average school ratings, and recent property crime trends warrant conservative operations and security planning.