| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 65th | Fair |
| Demographics | 49th | Good |
| Amenities | 45th | Good |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 73535 Santa Rosa Way, Palm Desert, CA, 92260, US |
| Region / Metro | Palm Desert |
| Year of Construction | 1988 |
| Units | 24 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
73535 Santa Rosa Way Palm Desert Multifamily Investment
This 24-unit property built in 1988 positions investors within a rental-dominant neighborhood showing 63% renter occupancy, with CRE market data from WDSuite indicating stable occupancy fundamentals in the Riverside-San Bernardino metro.
The Palm Desert neighborhood demonstrates strong rental market fundamentals with 63.2% of housing units occupied by renters, ranking in the top 5% nationally among 997 metro neighborhoods. This concentration of rental housing supports consistent tenant demand for multifamily properties.
Built in 1988, the property aligns with the neighborhood's average construction year of 1976, positioning investors for potential value-add opportunities through strategic renovations and unit improvements. The area maintains competitive occupancy at 93.6%, above the 62nd percentile nationally, indicating stable rental absorption.
Demographics within a 3-mile radius show a mature population with 38% aged 65 and over, supporting rental stability. Median household income of $81,730 provides adequate rental affordability, while grocery store density ranks in the 89th percentile nationally with 2.85 stores per square mile, enhancing tenant convenience and retention potential.
The neighborhood's B+ rating reflects balanced fundamentals across housing, demographics, and amenities. Median contract rent of $1,085 at the neighborhood level suggests room for rent optimization, while the area's inner suburb classification provides suburban appeal with urban accessibility.

Crime metrics show the neighborhood ranking in the middle tier among the 997 metro neighborhoods, with property offense rates declining 16.8% year-over-year and violent crime decreasing 32.5%. These improving trends suggest stabilizing security conditions that support tenant retention and property values.
The area's crime performance sits near the 49th percentile nationally for overall safety, indicating average conditions relative to comparable neighborhoods nationwide. Investors should monitor local security trends as part of ongoing property management and tenant satisfaction strategies.
The employment base includes corporate operations within commuting distance, supporting workforce housing demand for area multifamily properties.
- Waste Management — corporate offices (1.75 miles)
This 24-unit property capitalizes on Palm Desert's rental-concentrated housing market, where 63% of units are renter-occupied—ranking in the top 5% nationally. The 1988 construction year presents value-add potential through strategic improvements while maintaining competitive positioning within the neighborhood's average vintage. According to multifamily property research from WDSuite, the area's 93.6% occupancy rate demonstrates stable rental absorption above national medians.
Demographics within 3 miles show household growth projections supporting expanded renter demand through 2028. The neighborhood's declining crime rates and strong grocery accessibility enhance tenant appeal, while median rents suggest optimization opportunities for well-positioned properties.
- Rental-dominant market with 63% renter occupancy ranking top 5% nationally
- Stable occupancy fundamentals at 93.6% above national averages
- Value-add potential through 1988 vintage positioning for strategic improvements
- Household growth projections supporting rental demand expansion
- Risk consideration: Limited employer diversity may impact tenant base stability