| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 80th | Good |
| Demographics | 76th | Best |
| Amenities | 63rd | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 701 Magnolia Ave, Carlsbad, CA, 92008, US |
| Region / Metro | Carlsbad |
| Year of Construction | 1977 |
| Units | 26 |
| Transaction Date | 1998-11-05 |
| Transaction Price | $300,000 |
| Buyer | KOYL DAVID T |
| Seller | K ENTERPRISES |
701 Magnolia Ave Carlsbad Multifamily Value-Add
Renter demand is reinforced by a high-cost ownership market and a renter-occupied majority in the surrounding neighborhood, according to WDSuite’s CRE market data. For investors, location fundamentals and household growth support steady leasing while vintage positioning leaves room for operational upside.
701 Magnolia Ave sits in an Urban Core pocket of Carlsbad rated A and ranked 92 among 621 San Diego metro neighborhoods, indicating competitive positioning locally and top-quartile attributes nationally across several inputs. Elevated home values relative to national norms, combined with strong local incomes, tend to sustain reliance on multifamily rentals and can support pricing power for well-managed assets.
Amenities are a clear strength. Restaurant density is among the top national percentiles, cafes are similarly abundant, and park access ranks at the very top nationally. Grocery access is solid by national comparison, though nearby childcare and pharmacies are limited within the immediate counts. These contrasts point to lifestyle appeal that can aid leasing, with some convenience gaps to consider for resident services.
Construction skews newer than the subject’s 1977 vintage (neighborhood average 1988), which underscores the case for targeted renovations and capital planning to remain competitive against younger stock. The neighborhood’s renter-occupied share is just over half of all housing units, signaling a deep tenant base and broad demand for multifamily options.
Within a 3-mile radius, demographics show recent population and household growth, with projections indicating further gains in households and incomes over the next five years. This expansion should enlarge the tenant base and support occupancy stability and rent growth management, based on CRE market data from WDSuite.
Neighborhood operating signals are mixed: net operating income per unit benchmarks competitively against national peers, while neighborhood occupancy has trailed many San Diego metro areas but improved over the past five years. For investors, this suggests opportunities to capture demand through unit upgrades, leasing execution, and amenity positioning rather than relying solely on market tide.
Safety indicators are mixed in this part of Carlsbad compared with regional and national baselines. Relative to neighborhoods nationwide, the area scores below average on violent and property offense safety percentiles, indicating higher incident rates than many U.S. neighborhoods. However, property offenses have declined notably year over year, placing the area in a stronger improvement tier nationally.
Within the San Diego-Chula Vista-Carlsbad metro (621 neighborhoods), the overall crime rank indicates the area is not among the metro’s safer clusters, yet recent downward momentum in property offenses suggests conditions have been improving. Investors typically account for these dynamics via security measures, lighting and visibility upgrades, and resident engagement, especially when pursuing value-add plans.
The immediate employment base spans energy, biotech, and technology, supporting a diverse renter pool and commute convenience that can aid retention. Employers below reflect nearby nodes likely to influence leasing demand.
- Nrg Energy — energy services (2.4 miles)
- Gilead Sciences — biotech (4.6 miles)
- Qualcomm — wireless & semiconductors offices (19.3 miles)
- Qualcomm — wireless & semiconductors (19.6 miles) — HQ
- Celgene Corporation — biotech (20.0 miles)
701 Magnolia Ave is a 26-unit 1977-vintage asset positioned in an A-rated Carlsbad neighborhood where elevated ownership costs and a renter-heavy housing mix support multifamily demand. The submarket’s amenity depth (parks, restaurants, and cafes) enhances lifestyle appeal, while the newer average neighborhood stock underscores the opportunity to create a competitive moat through selective renovations and operating discipline.
Within a 3-mile radius, population and households have grown and are projected to expand further, implying a larger tenant base and potential support for occupancy stability and rent management. Neighborhood occupancy has lagged many San Diego peers but has improved over the past five years; according to CRE market data from WDSuite, NOI per unit benchmarks competitively versus national peers, suggesting well-executed value-add can translate into durable performance.
- Value-add path: 1977 vintage versus newer neighborhood stock supports renovation and operational upside.
- Demand depth: renter-occupied majority and high-cost ownership market reinforce reliance on rental housing.
- Livability drivers: top-tier parks and dense dining/cafe options bolster leasing appeal.
- Expanding tenant base: 3-mile projections point to continued growth in households and incomes.
- Risks: neighborhood safety ranks below metro leaders and occupancy trails stronger submarkets; plan for security, leasing execution, and capex pacing.