| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 78th | Good |
| Demographics | 27th | Poor |
| Amenities | 81st | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 900 Palm Ave, National City, CA, 91950, US |
| Region / Metro | National City |
| Year of Construction | 2000 |
| Units | 22 |
| Transaction Date | --- |
| Transaction Price | $825,000 |
| Buyer | OWNERSHIP NAME INFORMATION |
| Seller | --- |
900 Palm Ave, National City Multifamily Investment
Neighborhood data indicate a deep renter pool and strong amenity density supporting demand, according to WDSuite’s CRE market data; note that occupancy figures reference the neighborhood, not the property.
Situated in an Urban Core pocket of National City within the San Diego-Chula Vista-Carlsbad metro, the area scores a B neighborhood rating and is above the metro median (rank 239 of 621). Amenity access is a clear strength: cafes, grocery options, pharmacies, and restaurants rank in the top national percentiles, translating to everyday convenience that helps leasing and retention.
The neighborhood’s renter-occupied share is high (rank 77 of 621, top quartile nationally), signaling a sizable tenant base for multifamily operators. Neighborhood occupancy has been stable and sits around the metro median, which supports underwriting for steady operations at comparable assets. Elevated home values relative to incomes in the area reinforce reliance on rental housing, sustaining depth of demand.
Schools in the immediate area track below national averages, and park access is limited; investors should weigh these factors against the strong retail and service coverage that appeals to working households. The property’s 2000 vintage is newer than the neighborhood average (1983), which can enhance competitive positioning versus older stock, while still warranting planning for mid-life systems updates and targeted renovations.
Within a 3-mile radius, households have grown recently and are projected to increase further even as total population trends modestly lower—implying smaller household sizes and a potential expansion of the renter pool. Rising household incomes and forecast rent growth (based on WDSuite) point to steady demand, though active lease management will remain important where rent-to-income pressure may emerge.

Safety indicators for the neighborhood trend below both metro and national averages. The area ranks in the lower tier among 621 San Diego metro neighborhoods, and national safety percentiles are low—signaling comparatively higher crime than many U.S. neighborhoods. Recent year-over-year movements show increases in both violent and property offenses, reinforcing the need for prudent on-site security measures and resident engagement programs.
For investors, the takeaway is risk management rather than avoidance: weigh security enhancements, lighting, access control, and community partnerships in underwriting and operations, and benchmark performance against competitive properties in similar submarkets.
Proximity to regional employers supports workforce housing demand and commute convenience for residents. Key nearby employers span energy, defense electronics, biotech, and wireless technology.
- Sempra Energy — energy (5.1 miles) — HQ
- L-3 Telemetry & RF Products — aerospace & defense electronics (10.2 miles)
- Celgene Corporation — biotech/pharma (15.9 miles)
- Qualcomm — wireless technology (16.2 miles) — HQ
This 22-unit asset at 900 Palm Ave benefits from a high renter concentration and strong daily-needs amenity coverage, supporting leasing velocity and retention. According to CRE market data from WDSuite, neighborhood occupancy sits near the metro median while the renter-occupied share is among the highest in the metro—favorable signals for multifamily demand. The 2000 construction year is newer than the neighborhood average, offering competitive positioning versus older stock with potential for targeted value-add through systems refreshes and interior updates.
Within a 3-mile radius, households have increased and are projected to rise further even as population trends modestly lower—expanding the tenant base and supporting occupancy stability. Elevated ownership costs in the area tend to sustain reliance on rentals, which can bolster pricing power; however, below-average safety metrics and modest school ratings warrant risk-adjusted underwriting and thoughtful property management.
- High renter concentration and strong amenity density support durable demand
- 2000 vintage offers competitive edge versus older local stock with value-add potential
- Household growth within 3 miles points to a larger tenant base and occupancy stability
- Elevated ownership costs reinforce multifamily reliance and potential pricing power
- Risks: below-average safety indicators and limited parks/school quality require proactive management