| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 76th | Good |
| Demographics | 74th | Good |
| Amenities | 24th | Fair |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 210 Douglas St, Petaluma, CA, 94952, US |
| Region / Metro | Petaluma |
| Year of Construction | 2004 |
| Units | 23 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
210 Douglas St, Petaluma CA Multifamily Investment
Stabilized suburban location with high renter concentration and resilient neighborhood occupancy, according to WDSuite’s CRE market data. Positioned for durable demand in a high-cost ownership market that supports rent retention.
This Petaluma neighborhood carries a B rating and sits in the suburban tier, offering steady multifamily fundamentals rather than destination amenities. Neighborhood occupancy is strong for the metro and broadly in line with national performance, supporting leasing stability for assets like a 23‑unit property. Median contract rents in the neighborhood have risen over the past five years, signaling pricing power consistent with high-demand Sonoma County submarkets, based on commercial real estate analysis from WDSuite.
Relative positioning within the metro is mixed: overall neighborhood standing is above the metro median (rank 62 of 138), demographics are competitive among Santa Rosa–Petaluma neighborhoods (rank 49 of 138; top quartile nationally), and housing metrics track above the metro median (rank 51 of 138). Amenities are thinner locally (amenity rank 89 of 138), with limited cafes, groceries, and pharmacies within the immediate neighborhood footprint, though parks index moderately above metro norms.
Renter concentration is elevated for the metro, with roughly 44% of housing units renter-occupied. For investors, that depth of renter-occupied stock indicates a sizable tenant base and supports occupancy durability through cycles.
Within a 3‑mile radius, recent data show a modest population dip alongside an increase in households, implying smaller household sizes and a steady inflow to rental housing. Forecasts point to growth in both population and households in the coming period, expanding the renter pool and reinforcing demand for well-located multifamily. The neighborhood’s median home value is elevated versus national norms, and the value‑to‑income ratio ranks near the top nationally—conditions that typically sustain reliance on rental housing and support retention. At the same time, the neighborhood’s median rent‑to‑income ratio sits near national mid‑range, suggesting measured affordability pressure and manageable lease management risk.
Vintage context is favorable: the average neighborhood construction year skews older (1930s). A 2004 asset competes well against this older stock, often reducing near‑term capital exposure while still allowing selective modernization to lift performance.
Safety indicators sit around the national midpoint, with the neighborhood’s crime positioning slightly better than average nationally. Within the Santa Rosa–Petaluma metro, the neighborhood ranks 82 of 138, placing it around the metro middle for reported crime levels. Recent trends are constructive: both property and violent offense rates have moved lower year over year, indicating improving conditions relative to prior periods.
For investors, the takeaways are balanced: crime levels compare near national mid‑range with evidence of recent improvement, which supports leasing stability without materially altering underwriting assumptions. Always evaluate property‑level measures and nearby block conditions as part of diligence.
Regional employment access is anchored by logistics, banking, cloud software, utilities, and healthcare distribution, supporting commuter demand and lease retention for workforce and professional tenants. Nearby corporate offices include the following within drivetime proximity:
- FedEx — logistics (21.4 miles)
- Wells Fargo — banking (32.8 miles) — HQ
- Salesforce.com — cloud software (33.0 miles) — HQ
- PG&E Corp. — utilities (33.1 miles) — HQ
- McKesson — healthcare distribution (33.1 miles) — HQ
210 Douglas St is a 23‑unit, 2004‑vintage asset in a suburban Petaluma neighborhood where renter concentration is high for the metro and neighborhood occupancy remains solid. The vintage positions the property competitively versus predominantly older local stock, often translating to lower near‑term capital needs while preserving value‑add pathways through targeted interior and systems updates. Elevated home values and a high value‑to‑income ratio in the neighborhood reinforce reliance on rental housing, supporting tenant retention and pricing power. Within a 3‑mile radius, household counts have increased despite a slight population dip—consistent with smaller household sizes and a broader tenant base—while forward projections indicate additional population and household growth that should support occupancy stability.
According to CRE market data from WDSuite, neighborhood rent levels and NOI per unit benchmark well versus national norms, and occupancy trends sit above the national midpoint. Together with the property’s mid‑2000s vintage, these dynamics suggest durable renter demand with measured affordability pressure rather than acute stress. Principal watch‑items include thinner immediate retail amenities and the need to underwrite ongoing capex as the asset approaches two decades in age.
- Suburban Petaluma location with solid neighborhood occupancy supporting lease stability
- 2004 construction competes well against older local stock; targeted upgrades can lift rents
- High-cost ownership market reinforces rental demand and retention potential
- Risk: thinner immediate amenities and aging systems; underwrite ongoing capex and convenience trade‑offs