| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 82nd | Best |
| Demographics | 71st | Good |
| Amenities | 73rd | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 2807 Yulupa Ave, Santa Rosa, CA, 95405, US |
| Region / Metro | Santa Rosa |
| Year of Construction | 1974 |
| Units | 79 |
| Transaction Date | 1992-05-19 |
| Transaction Price | $5,245,000 |
| Buyer | HOCK INVESTMENT LLC ET AL |
| Seller | --- |
2807 Yulupa Ave Santa Rosa Multifamily Investment
Stabilized neighborhood fundamentals and high renter demand in the surrounding area point to durable income potential, according to WDSuite s CRE market data. Metrics cited reflect neighborhood conditions around the property, not the asset s in-place performance.
Situated in Santa Rosa s inner-suburban fabric, the neighborhood ranks 6th of 138 metro neighborhoods with an A+ rating, signaling strong livability and investment appeal. Neighborhood occupancy is high (ranked 25th of 138; top quartile nationally), which supports income stability and reduces downtime risk between turns for well-run assets.
Amenity access is a differentiator: restaurants and groceries are competitive among Santa Rosa neighborhoods (ranks 23rd and 25th of 138, respectively) and both sit in the mid-to-high 80s nationally by amenity percentile. Pharmacies and parks are also strong (pharmacies rank 5th of 138; parks 27th), providing daily-needs convenience that can enhance retention. While cafes are limited locally, broader amenity depth compensates for lifestyle and errands.
Renter concentration in the neighborhood is in the mid-40% range (ranked 30th of 138; high-80s nationally by percentile), indicating a sizable tenant base to draw from and generally supportive multifamily demand. Elevated neighborhood home values relative to national norms reinforce reliance on rental options, which can bolster leasing velocity and pricing power for competitive units.
Within a 3-mile radius, WDSuite data show recent population growth alongside a rising household count and slightly smaller average household size. Looking ahead, forecasts point to largely steady population with an increase in total households, which implies more, smaller households entering the market a setup that can support occupancy and broaden the renter pool, particularly for well-managed mid-size communities.

Neighborhood safety indicators compare favorably at the national level while trending mixed locally. Overall crime sits around the 61st national percentile (safer than the median neighborhood nationwide), yet the metro rank (53rd of 138) suggests conditions are closer to the middle of the pack within Santa Rosa.
Property-related incidents have improved year over year, placing improvement rates in a stronger national bracket, and violent incident estimates also show modest year-over-year improvement. For investors, this translates to a generally stable safety backdrop with typical submarket variability to underwrite at the property level.
Local employment is anchored by regional logistics and corporate services that support commuter convenience and steady renter demand. Notable nearby employment includes:
- FedEx Headquarters corporate offices (9.2 miles)
The surrounding neighborhood exhibits strong fundamentals for multifamily, with high occupancy and an above-median renter-occupied share that supports depth of demand. Amenity access (groceries, restaurants, parks, pharmacies) is competitive within the metro and above national medians, reinforcing retention. Within a 3-mile radius, recent population gains and an increasing household count indicate a growing tenant base; forecasts point to stable population but more households with slightly smaller sizes, which can sustain leasing and occupancy in the submarket.
Elevated neighborhood home values relative to national norms suggest a high-cost ownership market that can sustain rental demand. According to CRE market data from WDSuite, neighborhood occupancy and NOI-per-unit benchmarks track in stronger national percentiles, aligning with an income-focused strategy for well-maintained 1970s-vintage assets that are competitively positioned against older stock. Underwriting should account for typical capital planning for assets of this vintage and monitor any softening in renter concentration over the forecast horizon.
- High neighborhood occupancy and strong national percentile for performance support income stability
- Competitive daily-needs and dining amenities bolster retention and leasing velocity
- 3-mile household growth and smaller household sizes expand the renter pool over time
- Elevated ownership costs in the area reinforce reliance on multifamily housing
- Risks: monitor forecast moderation in renter concentration and typical capital needs for 1970s stock