| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 69th | Fair |
| Demographics | 70th | Good |
| Amenities | 15th | Poor |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 6867 Montecito Blvd, Santa Rosa, CA, 95409, US |
| Region / Metro | Santa Rosa |
| Year of Construction | 1979 |
| Units | 56 |
| Transaction Date | 2019-01-04 |
| Transaction Price | $15,000,000 |
| Buyer | BURBANK HOUSINBG DEVELOPMENT CORPORAITON |
| Seller | L E E E |
6867 Montecito Blvd, Santa Rosa CA Multifamily Investment
Neighborhood occupancy trends are generally resilient and supported by strong schools and park access, according to WDSuite’s CRE market data, which can aid leasing stability in this inner-suburban Santa Rosa location.
This inner-suburban pocket of Santa Rosa offers a livable base for workforce and lifestyle renters, with notable access to parks and highly rated schools. The neighborhood’s park density places it among the top quartile nationally, and average school ratings rank first among 138 metro neighborhoods (94th percentile nationwide) — a combination that tends to support tenant retention and family-oriented demand.
From an operations perspective, neighborhood occupancy is above many U.S. areas (64th percentile), signaling relatively steady rent rolls versus national norms. Median contract rents are also elevated versus most neighborhoods nationally (92nd percentile), reflecting a high-cost ownership market that can sustain rental demand and pricing power when managed carefully.
Amenities are mixed: everyday retail, cafes, and groceries are sparse locally, while park access is a clear strength. For investors, this means marketing may lean more on on-site features and proximity to broader Santa Rosa services rather than walkable retail at the doorstep.
Within a 3-mile radius, demographics indicate a slightly smaller population than five years ago with modest household growth and smaller household sizes — dynamics that can still expand the renter pool as more, smaller households form. The 3-mile area shows a renter-occupied share near one-third today with projections showing a tilt toward ownership over the next few years; for multifamily operators, this suggests focusing on product differentiation and service quality to compete effectively as some households consider ownership.
Vintage matters: built in 1979, the property is somewhat newer than the neighborhood’s average vintage (1974). This can be a relative advantage versus older stock, while still calling for targeted capital planning for aging systems and selective upgrades to maintain competitiveness.

Safety indicators compare favorably at the national level: the neighborhood sits around the 70th percentile nationally for lower crime relative to U.S. neighborhoods. Recent trend data also points to meaningful year-over-year declines in both property and violent offenses, with improvement measures landing in the upper tier nationally (roughly top quintile), according to WDSuite’s CRE data.
At the metro scale, neighborhood-to-neighborhood variation exists, so property-level measures and resident experience programs remain important. Still, the combination of solid national positioning and improving trends supports an investor view of manageable safety risk with attention to ongoing monitoring and standard multifamily best practices.
Regional employment access supports renter demand, with logistics employment reachable by car for daily commuters. The employers below reflect nearby drivers that can aid leasing stability.
- FedEx Headquarters — logistics (7.2 miles) — HQ
6867 Montecito Blvd presents a 56-unit, 1979-vintage asset in an inner-suburban Santa Rosa neighborhood where occupancy trends are comparatively steady and schools test in the top tier locally. Elevated home values relative to incomes in the neighborhood context reinforce reliance on rental housing, supporting depth of demand and lease retention. According to CRE market data from WDSuite, neighborhood occupancy outperforms many U.S. areas while rents benchmark high nationally, suggesting pricing power when paired with thoughtful lease management.
Forward-looking fundamentals show smaller average household sizes within a 3-mile radius and modest household growth, which can expand the tenant base even as population edges down. The asset’s slightly newer vintage than neighborhood norms offers a competitive angle versus older stock, with capex focused on systems, interiors, and modernization to preserve performance amid limited walkable retail but strong park and school positioning.
- Occupancy stability versus national norms supports steady rent rolls.
- High-cost ownership landscape sustains multifamily demand and retention.
- 1979 vintage provides competitive positioning vs. older stock with targeted value-add potential.
- Strong schools and park access bolster family-oriented demand drivers.
- Risks: affordability pressure (high rent-to-income) and limited immediate retail require careful pricing and amenities strategy.