| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 78th | Good |
| Demographics | 75th | Good |
| Amenities | 76th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 725 College Ave, Santa Rosa, CA, 95404, US |
| Region / Metro | Santa Rosa |
| Year of Construction | 1986 |
| Units | 35 |
| Transaction Date | 2013-09-12 |
| Transaction Price | $6,100,000 |
| Buyer | Cedarwood Apartments LP |
| Seller | RMB R/E Investments 1 LLC |
725 College Ave Santa Rosa Multifamily Opportunity
Neighborhood occupancy trends and a high renter-occupied share point to resilient demand near central Santa Rosa, according to WDSuite’s CRE market data.
Located in Santa Rosa’s Urban Core, the neighborhood rates an A and ranks 15 out of 138 metro neighborhoods, indicating competitive fundamentals within the Santa Rosa–Petaluma market. Grocery access is a clear strength (ranked 4 of 138; top quartile nationally), and restaurants are plentiful (13 of 138), supporting day-to-day convenience for residents. By contrast, parks and cafes are limited within the immediate neighborhood, which investors should consider when positioning amenities on site.
The neighborhood’s average construction year skews older (1953), while this property was built in 1986. The newer vintage provides relative competitiveness versus older stock and may reduce near-term heavy repositioning, though targeted modernization and systems updates can still enhance tenant retention and rentability.
Renter-occupied housing is prevalent at the neighborhood level (ranked 13 of 138; high national percentile), signaling a deep tenant base for multifamily. Neighborhood occupancy is reported at 94.9% and sits above national norms, which can support income stability through cycles. Median asking rents in the neighborhood are above national levels, while the local rent-to-income ratio around one-fifth suggests room for disciplined pricing and lease management.
Within a 3-mile radius, WDSuite indicates population has been broadly stable with modest growth and an increase in households, with projections calling for further household gains over the next five years. This points to renter pool expansion that can underpin leasing velocity and occupancy. High home values relative to incomes in the neighborhood (top national percentiles) reflect a high-cost ownership market that tends to reinforce sustained reliance on multifamily housing, supporting demand depth and pricing power.

Safety indicators are mixed but improving in trend. The neighborhood sits modestly above the national midpoint for safety (national percentile in the mid‑50s), and both violent and property offense rates have declined year over year, according to WDSuite. These improvements suggest directionally favorable conditions, though investors should underwrite conservatively and focus on on-site measures that support resident comfort.
Within the metro context (138 neighborhoods), the area is competitive with several Santa Rosa submarkets but not among the lowest‑risk locales. Monitoring continued trend improvements and coordinating with local community resources can help sustain leasing stability and retention.
Proximity to regional logistics employment supports workforce renter demand and commute convenience for residents, aiding retention and day‑to‑day stability for the tenant base.
- FedEx — logistics operations (6.4 miles)
This 35‑unit, 1986‑vintage asset benefits from a high renter concentration and above‑average neighborhood occupancy, with strong daily‑needs retail nearby. The vintage is newer than the neighborhood average, providing relative competitiveness versus older stock while leaving room for targeted value‑add through interiors and building systems to enhance rentability and retention.
Household growth within a 3‑mile radius and a high‑cost ownership landscape support sustained multifamily demand and pricing power. According to commercial real estate analysis from WDSuite, the neighborhood’s operating fundamentals are competitive within the metro, which can underpin stable cash flow when paired with disciplined expense control and asset management.
- High renter-occupied share and solid neighborhood occupancy support income stability
- 1986 vintage offers competitive positioning versus older local stock with value‑add potential
- Dense grocery and restaurant access enhances resident convenience and leasing appeal
- Household growth within 3 miles indicates a larger future renter pool
- Risks: limited nearby parks/cafes and mid‑pack safety require thoughtful amenity programming and underwriting