| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 77th | Good |
| Demographics | 66th | Fair |
| Amenities | 43rd | Good |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 800 Mission Blvd, Santa Rosa, CA, 95409, US |
| Region / Metro | Santa Rosa |
| Year of Construction | 1986 |
| Units | 34 |
| Transaction Date | 1995-04-26 |
| Transaction Price | $782,400 |
| Buyer | GALLAHER WILLIAM P |
| Seller | CAGWIN KARLENE SUZANNE |
800 Mission Blvd, Santa Rosa Multifamily Investment
Neighborhood occupancy trends are above national norms and a moderate renter-occupied share supports stable demand, according to WDSuite’s CRE market data. Elevated ownership costs in Sonoma County further sustain reliance on rentals without overstating pricing power.
This Inner Suburb location in Santa Rosa scores a B+ neighborhood rating and ranks 41 out of 138 metro neighborhoods—competitive among Santa Rosa-Petaluma neighborhoods. The area’s occupancy sits above the national median, and rents benchmark on the higher side for the region, indicating steady renter demand rather than outsized growth. Elevated home values (upper decile nationally) point to a high-cost ownership market that typically supports retention and lease stability for well-managed assets.
Daily needs are well served: grocery access ranks 21 of 138 and parks 23 of 138 in the metro, both effectively top quartile locally and strong by national percentiles. Dining density is also above the metro median, while cafes and pharmacies are thinner nearby—an execution detail for operators considering resident services or partnerships. Average school ratings are modest compared to national peers, which may matter for family-oriented unit mixes but tends to be less determinative for smaller formats.
Vintage matters for competitiveness. Built in 1986—slightly newer than the neighborhood average of 1981—the property should compare favorably to older stock, though investors should plan for system modernization and targeted renovations to sustain positioning. The neighborhood’s renter-occupied share is in the mid-30% range, indicating a moderate renter concentration and a stable tenant base without overexposure to transient demand.
Within a 3-mile radius, demographics show modest population growth over the past five years and a small increase in households, with projections indicating flatter population but continued household growth and smaller household sizes. This combination typically expands the renter pool and supports occupancy stability. Income levels are high for the region, and rent-to-income ratios trend comparatively favorable, which can aid renewal outcomes and reduce near-term affordability pressure from an investor’s perspective, based on CRE market data from WDSuite.

Safety indicators compare favorably to both the metro and national landscape. The neighborhood’s overall crime rank is above the metro median (57 out of 138), and safety percentiles sit modestly above the national midpoint. Recent trends are constructive: estimated violent offenses declined year over year and property offenses also eased, signaling directional improvement rather than a single-year anomaly.
Nationally, the area tracks in the upper half for safety, while within the Santa Rosa-Petaluma metro it performs better than the median neighborhood. As always, investors should underwrite with submarket and property-level diligence, but current signals suggest a generally stable backdrop for resident retention.
Regional employment is diversified, and proximity to logistics operations supports workforce housing demand and commute convenience for residents. The following nearby employer helps anchor local renter demand.
- FedEx — parcel logistics operations (7.3 miles)
800 Mission Blvd brings a 1986-vintage, 34-unit profile to a competitive Santa Rosa submarket where occupancy trends run above national norms and renter demand is reinforced by a high-cost ownership market. Neighborhood amenity access is strong for groceries, parks, and dining, supporting day-to-day livability and retention. The asset’s slightly newer vintage than the area average can be leveraged with targeted upgrades to enhance competitiveness against older stock.
Within a 3-mile radius, households have grown and are projected to keep expanding even as household sizes edge lower, indicating a larger tenant base over time. Income levels are comparatively high for the region, and rent-to-income dynamics are manageable for many cohorts, which can support steady renewals and reduce volatility, according to CRE market data from WDSuite. Primary risks include modest school ratings and thinner coverage for certain conveniences (e.g., pharmacies), both of which argue for thoughtful resident services and careful unit mix strategy.
- Competitive Inner Suburb location with occupancy above national norms and strong day-to-day amenities
- 1986 vintage offers relative edge over older stock with value-add and systems modernization upside
- High ownership costs in Sonoma County reinforce rental demand and lease retention potential
- 3-mile household growth and smaller household sizes expand the renter pool and support occupancy stability
- Risks: modest school ratings and limited nearby pharmacies/cafes call for targeted resident services and leasing strategy