| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 37th | Poor |
| Demographics | 63rd | Good |
| Amenities | 40th | Fair |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 1300 Rodgers Ave, Largo, FL, 33771, US |
| Region / Metro | Largo |
| Year of Construction | 1984 |
| Units | 104 |
| Transaction Date | 2017-11-09 |
| Transaction Price | $159,900 |
| Buyer | FCP TAMPA 01 LP |
| Seller | LATITUDE FOREST CREEK LLC |
1300 Rodgers Ave, Largo FL — Multifamily Investment Outlook
Workforce demand from nearby corporate hubs supports leasing potential, while neighborhood fundamentals suggest selective value-add execution could drive competitiveness, according to WDSuite’s CRE market data.
Located in Largo’s inner suburbs of the Tampa–St. Petersburg–Clearwater metro, the immediate neighborhood carries a B- rating and sits around the middle of the pack locally. Restaurant density is strong (top quartile nationally), and park access also ranks high (top quartile nationally), while grocery access is above average (around the 70th percentile). Cafés and pharmacies are limited in the immediate area, suggesting most daily needs are met by larger-format retail corridors rather than small storefronts.
For investors evaluating renter demand, neighborhood tenure data indicates a moderate renter concentration (share of housing units that are renter-occupied), implying a meaningful but not saturated tenant base. Within a 3-mile radius, households have increased modestly over the last five years, and forecasts point to a larger number of households by 2028 even as overall population is expected to edge lower. This trend toward smaller average household size can expand the pool of prospective renters and support occupancy stability for efficiently sized units.
The area’s vintage skews similar to metro norms, with nearby housing stock commonly from the early 1980s. That context favors assets that can differentiate on finishes, energy efficiency, or amenities versus older comparables. Given neighborhood rents benchmark high relative to many U.S. neighborhoods, careful positioning and lease management will matter for retention and pricing power.

Safety indicators are mixed. Compared with other neighborhoods in the Tampa–St. Petersburg–Clearwater metro (710 neighborhoods total), this area sits below the metro median on crime, yet national comparisons show violent incidents tracking in the top half of safer neighborhoods and property offenses around the national middle. Recent data also shows a year-over-year uptick in property incidents. Investors should underwrite routine security measures and loss-prevention practices while noting that regional context remains broadly comparable to many inner-suburban locations.
Proximity to established corporate employers supports a steady commuter renter base and helps leasing retention for workforce-oriented units. Nearby anchors include technology distribution, financial services, and advanced manufacturing offices noted below.
- Tech Data — technology distribution (2.2 miles) — HQ
- Raymond James Financial — financial services (4.1 miles) — HQ
- Jabil Circuit — electronics manufacturing (5.6 miles) — HQ
- Wellcare Health Plans — managed healthcare (14.7 miles) — HQ
1300 Rodgers Ave comprises 104 units built in 1984. The vintage suggests potential value-add through targeted interior updates, common-area improvements, and system upgrades to compete against similarly aged stock. Within a 3-mile radius, households have been rising and are projected to increase further even as population trends flatten, indicating smaller household sizes and a broader renter pool that can support occupancy. According to CRE market data from WDSuite, neighborhood amenity access is a relative strength (restaurants and parks rank high nationally), while homeownership costs are comparatively accessible in this pocket of Pinellas County, which may introduce some competition from entry-level ownership.
Investor focus points include calibrating unit mix and finishes to workforce demand generated by nearby corporate employers, managing rent-to-income affordability to sustain retention, and budgeting for capital items typical of 1980s construction. Monitoring neighborhood occupancy and property offense trends will be important for leasing strategy and expense forecasting.
- 1984 vintage supports a clear value-add path via interiors, curb appeal, and systems to out-compete similarly aged assets.
- Household growth within 3 miles and smaller household sizes expand the renter pool and support leasing velocity.
- Strong nearby employers (technology, finance, healthcare) underpin workforce renter demand and retention.
- Amenity access (restaurants, parks, grocery) ranks well nationally, aiding long-term livability and appeal.
- Risks: neighborhood occupancy trails metro peers, property incidents have recently ticked up, and accessible ownership options may compete with rentals.