| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 48th | Good |
| Demographics | 69th | Best |
| Amenities | 0th | Poor |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 2301 Shadow Valley Rd, High Point, NC, 27265, US |
| Region / Metro | High Point |
| Year of Construction | 1974 |
| Units | 24 |
| Transaction Date | 2017-08-30 |
| Transaction Price | $9,400,000 |
| Buyer | HIGH POINT NC HOLDINGS LLC |
| Seller | HR HUNTERS POINT LLC |
2301 Shadow Valley Rd High Point Multifamily Investment
Stabilized suburban setting with neighborhood occupancy around the metro median and a renter base supported by solid local incomes, according to WDSuite’s CRE market data. This positioning points to durable leasing with measured pricing power rather than rapid swings.
The property sits in a Suburban pocket of High Point within the Winston-Salem, NC metro, competitive among Winston-Salem neighborhoods (ranked 84 out of 216). The immediate area has limited retail and service density, so residents typically rely on nearby commercial corridors for groceries, dining, and daily needs. For investors, that translates to a car-oriented renter profile and demand driven more by access to jobs and schools than by walkable amenities.
Neighborhood occupancy trends are near the metro median, supporting stable tenancy and manageable rollover risk. Median contract rents in the neighborhood have moved higher over the past five years, while rent-to-income remains moderate, which can aid retention and reduce turnover volatility. Home values are not in a high-cost ownership bracket for the region, which can introduce some competition from entry-level ownership; lease management and differentiated finishes/operations become more important to sustain pricing power.
Within a 3-mile radius, demographics indicate a growing renter pool: population has edged up recently and households have increased, with projections pointing to further household growth over the next five years. Smaller average household sizes and income gains in the area broaden the tenant base for a mix of unit types, supporting occupancy stability for well-managed assets.
The average construction vintage in the neighborhood skews newer than the subject (1997 average vs. 1974 at the property). That gap suggests a value-add or modernization angle can improve competitive positioning against later-vintage stock, provided capital plans address building systems and finishes that matter for leasing in a suburban context.
Neighborhood safety indicators are mixed relative to the metro and nation. The area ranks 85 out of 216 Winston-Salem neighborhoods on crime, which is below the metro average. Nationally, the neighborhood sits in the 37th percentile for overall safety, suggesting a weaker position versus many U.S. neighborhoods.
Estimated property and violent offense measures show recent year-over-year upticks locally. Investors typically account for this by emphasizing lighting, access control, and resident screening, and by aligning rents and marketing to the subset of tenants who prioritize unit quality and management responsiveness over walkability.
Proximity to several regional headquarters supports a broad white-collar and operations employment base, which can underpin renter demand and retention for workforce and professional households. Nearby anchors include BB&T Corp., Reynolds American, VF, Hanesbrands, and Laboratory Corp. of America.
- BB&T Corp. — banking (13.5 miles) — HQ
- Reynolds American — consumer products (13.5 miles) — HQ
- VF — apparel (16.7 miles) — HQ
- Hanesbrands — apparel (18.6 miles) — HQ
- Laboratory Corp. of America — diagnostics (34.9 miles) — HQ
Built in 1974, this 24-unit asset offers a value-add path in a neighborhood where average construction is newer. According to CRE market data from WDSuite, neighborhood occupancy is near the metro median and rents have risen over the last five years, while rent-to-income remains manageable — a combination that supports steady cash flow with operational focus. Within a 3-mile radius, household counts have increased and are projected to expand further, indicating a larger tenant base that can sustain leasing velocity.
The suburban setting is car-oriented with limited immediate amenities, so competitive positioning hinges on unit quality, parking, and professional management. Ownership costs in the broader area are relatively accessible compared with high-cost markets, which can create competition from entry-level ownership; however, diversified employment across nearby corporate anchors provides a stable demand foundation for well-run multifamily.
- Value-add opportunity: 1974 vintage versus newer neighborhood stock supports renovation-driven upside
- Steady demand: neighborhood occupancy near metro median with rising rents supports consistent leasing
- Expanding renter base: 3-mile household growth and projections point to sustained tenant demand
- Employment access: proximity to major headquarters supports retention among professional renters
- Risks: amenity-light, car-oriented location and below-average safety metrics require focused management and pricing discipline