| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 37th | Fair |
| Demographics | 62nd | Best |
| Amenities | 10th | Fair |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 1560 Old Thomasville Rd, Winston Salem, NC, 27107, US |
| Region / Metro | Winston Salem |
| Year of Construction | 1989 |
| Units | 100 |
| Transaction Date | 2023-03-21 |
| Transaction Price | $101,000 |
| Buyer | SRI HOMES LLC |
| Seller | CERTIFICATEHOLDERS CWALT INC |
1560 Old Thomasville Rd, Winston-Salem Multifamily Investment
Positioned in a low-amenity, rural pocket with strong school ratings and proximity to major employers, the asset targets workforce renters seeking value and commute convenience, according to WDSuite’s CRE market data. Neighborhood-level occupancy and renter concentration run lighter than the metro, suggesting a lease-up strategy focused on demand capture from nearby job centers.
WDSuite’s CRE market data places the neighborhood at a B- rating and a rural profile within the Winston-Salem metro (ranked 107 among 216 neighborhoods, which is above the metro median). Amenity density is limited (bottom decile nationally), with few cafes, groceries, or parks nearby, so convenience hinges more on roadway access than walkability. In contrast, the neighborhood’s average school rating ranks 9th of 216 locally and sits in the top quartile nationally, a family-friendly signal that can support retention for renters prioritizing school quality.
Renter concentration at the neighborhood scale is low relative to the metro, indicating a smaller existing tenant pool but also room for professionally managed product to differentiate on quality and services. Within a 3-mile radius, recent population and household counts have edged down, yet WDSuite’s data indicates a forward shift toward more households by 2028 and a higher share of renter-occupied units, pointing to a gradually expanding renter base that can support occupancy stability over time.
Ownership costs in this area remain moderate for the region (median home values sit below many coastal markets), which can create some competition with entry-level ownership. For multifamily investors, this typically translates to value-oriented positioning and service-driven retention rather than aggressive rent-led strategies. Relative to national CRE trends, the location’s combination of strong schools and employer access offsets the sparse amenity landscape, keeping the address competitive among Winston-Salem neighborhoods.
Safety indicators are mixed. At the metro level, the neighborhood’s crime rank is 32 out of 216, signaling comparatively higher crime than many Winston-Salem peers. Nationally, however, WDSuite places the area around the upper half for overall safety, with violent incidents in the top quartile for safety and property offenses stronger than most neighborhoods nationwide. Recent trends show violent incidents easing while property-related incidents have risen, so prudent security design, lighting, and access controls should be part of operating plans.
Nearby headquarters anchor a diverse employment base across finance, consumer goods, apparel, and healthcare services—supporting workforce housing demand and commute-friendly leasing. The following employers are within a reasonable drive of the property:
- BB&T Corp. — banking (10.5 miles) — HQ
- Reynolds American — consumer goods/tobacco (10.7 miles) — HQ
- Hanesbrands — apparel (16.9 miles) — HQ
- VF — apparel & footwear (23.1 miles) — HQ
- Laboratory Corp. of America — healthcare diagnostics (41.5 miles) — HQ
The investment case centers on workforce housing appeal with strong school positioning and access to Winston-Salem’s headquarters employers. Neighborhood occupancy runs below the metro median and renter concentration is thin, but WDSuite’s CRE market data points to rising household counts and an expanding renter share within a 3-mile radius over the next several years—factors that can support gradual demand deepening. The local ownership market is relatively accessible, which argues for a value-oriented operating strategy emphasizing service, renewals, and durable retention over pure rent-driven growth.
Overall, this location offers a balanced risk/return profile: school quality and job access provide durable demand drivers, while the rural setting and low amenity density require active asset management and targeted marketing to capture commuters and family renters.
- Proximity to HQ employers supports a steady commuter renter base
- Strong local school ratings aid family renter retention
- Household and renter-share growth (3-mile radius) underpin medium-term demand depth
- Operating playbook: value-centric positioning and service-led renewals in a moderate-cost ownership market
- Key risks: below-metro neighborhood occupancy, sparse amenities, and mixed safety trends requiring active management