| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 51st | Good |
| Demographics | 13th | Poor |
| Amenities | 13th | Fair |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 100 Plaza Hollow Dr, Winston Salem, NC, 27107, US |
| Region / Metro | Winston Salem |
| Year of Construction | 1995 |
| Units | 32 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
100 Plaza Hollow Dr, Winston-Salem NC Multifamily Investment
Neighborhood occupancy trends are above the metro median and supported by a high renter concentration, according to WDSuite s CRE market data. The 1995 vintage offers relatively newer stock for the submarket with potential to compete on finishes while managing targeted capital plans.
Situated in an Inner Suburb of Winston-Salem with a C- neighborhood rating, the property benefits from renter-driven housing dynamics. The neighborhood s renter-occupied share ranks 14 out of 216 metro neighborhoods, signaling a deep tenant base and demand stability for multifamily operators. Occupancy performance sits in the mid-90s and is competitive among Winston-Salem neighborhoods (rank within the top 40% of 216), with a national percentile around the 70th, based on CRE market data from WDSuite.
Local amenity density is limited for daily retail and services (caf e9s, grocery, and pharmacies rank near the bottom among 216 neighborhoods), but park access is a relative strength, landing in the upper national quartile. For investors, this mix suggests positioning around value, drive-to retail nodes, and on-site conveniences to support retention.
Home values are lower relative to many U.S. neighborhoods, while the rent-to-income profile indicates manageable affordability pressure, which can aid lease retention. Compared with metro peers, this pricing context can support workforce housing demand; however, more accessible ownership options in parts of the metro may introduce competition, making asset quality and management execution important levers.
Demographic indicators are aggregated within a 3-mile radius. Households have grown modestly in recent years even as population was roughly flat, pointing to smaller household sizes and a gradual expansion of the renter pool. Looking ahead, forecasts indicate notable increases in households by 2028, which, if realized, would expand the tenant base and support occupancy stability and leasing velocity.

Safety performance is mixed relative to broader benchmarks. The neighborhood s crime rank sits on the lower end of Winston-Salem s 216 neighborhoods (lower ranks indicate higher incidence), placing it below the metro average and below the national median in comparative terms. Nationally, overall safety aligns around the mid-to-lower tier, and violent offense metrics track in a lower national percentile.
That said, recent trends are constructive: both violent and property offense rates show year-over-year declines, with the pace of improvement competitive among Winston-Salem neighborhoods and in the upper tier nationally for reductions. For investors, this suggests monitoring trajectory and property-level security measures while acknowledging a measurable improvement trend.
Proximity to major corporate employers supports a broad commuter tenant base and enhances leasing durability for workforce-oriented units. Nearby anchors include BB&T Corp., Reynolds American, Hanesbrands, VF, and Laboratory Corp. of America.
- BB&T Corp. d banking HQ (4.8 miles) d HQ
- Reynolds American d tobacco HQ (4.8 miles) d HQ
- Hanesbrands d apparel HQ (9.8 miles) d HQ
- VF d apparel & footwear HQ (20.8 miles) d HQ
- Laboratory Corp. of America d diagnostics HQ (40.8 miles) d HQ
Built in 1995, this 32-unit asset is newer than much of the area s 1970s-era stock, offering relative competitiveness on systems and finishes while leaving room for selective upgrades to drive rent positioning. Neighborhood fundamentals are renter-driven with above-median metro occupancy and a strong renter-occupied share, supporting demand depth and lease stability. According to WDSuite s commercial real estate analysis, the submarket s pricing context and rent-to-income profile point to sustainable workforce demand, with future household growth within a 3-mile radius potentially expanding the tenant base.
Counterbalancing factors include limited nearby retail/services and safety metrics that trail national medians, suggesting emphasis on on-site amenities, resident services, and security practices. Execution around value-add scope, expense control, and marketing to nearby employer corridors can help sustain occupancy and collections through cycles.
- 1995 vintage d newer than neighborhood average, with targeted value-add potential to widen competitive moat
- Renter concentration ranks 14 of 216 metro neighborhoods, indicating a deep tenant base
- Above-median metro occupancy and manageable rent-to-income dynamics support retention and pricing discipline
- Access to major employers (BB&T, Reynolds American, Hanesbrands, VF) underpins commuter demand
- Risks: lower amenity density and below-median national safety metrics require strong property management and resident engagement