| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 52nd | Best |
| Demographics | 49th | Good |
| Amenities | 31st | Good |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 120 Holly Hill Ct, Winston Salem, NC, 27106, US |
| Region / Metro | Winston Salem |
| Year of Construction | 2002 |
| Units | 44 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
120 Holly Hill Ct Winston-Salem Multifamily Opportunity
Neighborhood occupancy trends are solid and renter demand is supported by higher local incomes, according to WDSuite s CRE market data, pointing to steady leasing fundamentals for a 2002-vintage, 44-unit asset.
The property sits in an A- rated, suburban neighborhood of Winston-Salem that ranks 52 out of 216 metro neighborhoods. Occupancy in the neighborhood is in the top quartile among 216 metro neighborhoods and compares favorably to national norms, which supports stability for multifamily assets in this micro-market.
Amenity access is mixed: grocery and pharmacy density rank above the metro median, and restaurant availability is competitive among Winston-Salem neighborhoods. Cafes, parks, and childcare options are limited within the immediate neighborhood, so residents may rely on nearby districts for those services. For investors, this typically favors properties that deliver on-site convenience and parking.
Construction in the area skews older (average year 1969). A 2002 vintage positions this asset newer than much of the local stock, offering relative competitiveness on finishes and systems; however, investors should still underwrite for selective modernization as the asset ages.
Within a 3-mile radius, demographics show population growth in recent years with further gains projected, and household counts are expected to rise meaningfully. Renter-occupied share is roughly one-quarter today and is projected to move toward one-third by the middle of the decade, indicating a larger tenant base over time. These dynamics can support occupancy stability and absorption for well-managed properties.
Income levels are strong for the neighborhood (household income ranks in the top decile nationally), while the local rent-to-income ratio sits in a very favorable national percentile. Elevated home values relative to national benchmarks suggest a higher-cost ownership market, which tends to sustain reliance on rental housing and can aid lease retention and pricing power for professionally managed communities. These insights are based on commercial real estate analysis from WDSuite.

Safety trends are mixed when viewed across scales. The neighborhood is competitive among Winston-Salem a0NC neighborhoods (rank 71 of 216), yet it tracks below the national median on safety percentiles. Recent data show property offenses declining year over year, which is a constructive directional signal. Investors typically account for these dynamics through security features, lighting, and resident engagement to support retention.
Proximity to major corporate employers anchors the local renter base and supports commute convenience for residents. Notable headquarters within a commutable radius include Hanesbrands, Reynolds American, BB&T Corp., and VF.
- Hanesbrands d apparel headquarters (5.8 miles) d HQ
- Reynolds American d tobacco products headquarters (6.2 miles) d HQ
- BB&T Corp. d banking & financial services (6.2 miles) d HQ
- VF d apparel & retail (30.5 miles) d HQ
120 Holly Hill Ct offers a 2002-vintage, 44-unit footprint that is newer than much of the surrounding housing stock, creating a competitive position versus older assets while leaving room for targeted value-add. Neighborhood occupancy sits in the top quartile among 216 Winston-Salem neighborhoods, and strong local incomes paired with a low rent-to-income profile point to durable leasing and manageable affordability pressure, according to CRE market data from WDSuite.
Within a 3-mile radius, recent population growth and a projected increase in households signal a larger renter pool ahead, and the presence of multiple headquarters within roughly 6 miles supports steady workforce demand. Elevated ownership costs at the neighborhood level further reinforce reliance on multifamily housing, which can aid retention and pricing discipline over time.
- 2002 vintage is newer than local average, offering relative competitiveness with potential renovation upside
- Neighborhood occupancy ranks in the top quartile among 216 metro neighborhoods, supporting stability
- Strong employer base nearby (Hanesbrands, Reynolds American, BB&T) underpins workforce renter demand
- Income strength and favorable rent-to-income profile support lease retention and pricing management
- Risks: amenity gaps (limited parks/cafes), below-national-median safety metrics, and normal capex for a 2000s asset