| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 42nd | Fair |
| Demographics | 77th | Best |
| Amenities | 14th | Good |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 324 S Peace Haven Rd, Winston Salem, NC, 27104, US |
| Region / Metro | Winston Salem |
| Year of Construction | 1983 |
| Units | 32 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
324 S Peace Haven Rd, Winston-Salem NC Multifamily Investment
Stabilized suburban fundamentals with renter demand supported by rising household incomes and a competitive rent-to-income profile, according to WDSuite’s CRE market data.
This Winston-Salem suburban neighborhood carries an A- rating and ranks 51 out of 216 within the metro, indicating performance above the metro median. Amenity density is mixed: pharmacies are a relative strength (ranked 10 of 216; top quartile nationally), while restaurants, cafes, parks, and grocery storefront density are limited, which leans toward a quieter residential profile. For investors, this typically supports retention-focused strategies rather than amenity-driven premiums.
Neighborhood renter demand signals are balanced. Median asking rents track near national midpoints, and the rent-to-income ratio sits in a favorable range for lease stability (above the 80th percentile nationally), per commercial real estate analysis from WDSuite. Neighborhood occupancy is near the metro middle of the pack, suggesting steady but competitive leasing conditions relative to other Winston-Salem submarkets.
Household incomes trend healthy versus national peers (around the 70th percentile), and the share of adults with a bachelor s degree ranks 10th of 216 metro neighborhoods (top quartile nationally). These demographics generally support a reliable tenant base for well-managed, mid-market product. Home values are elevated versus many U.S. areas but moderate for the region, which can sustain renter reliance on multifamily while also creating some competition from ownership options.
Within a 3-mile radius, WDSuite data shows recent population growth with further increases in households projected through 2028. A declining average household size implies more households even without outsized population gains, which can expand the renter pool and support occupancy stability for professionally managed assets.
Safety indicators in this neighborhood track below the national midpoint overall (national percentiles in the 30s), according to WDSuite s CRE market data. Compared with U.S. neighborhoods, this places the area on the less favorable side for reported offenses, though the most recent trend shows an improvement in violent incident rates year over year (above-average improvement nationally). Investors should underwrite with standard precaution consistent property security measures and tenant screening and monitor neighborhood trends alongside metro comps.
The asset sits within commuting reach of finance and consumer brand headquarters that underpin regional employment and help support renter demand and retention: BB&T Corp., Reynolds American, Hanesbrands, and VF.
- BB&T Corp. banking & financial services (6.3 miles) HQ
- Reynolds American consumer products (6.5 miles) HQ
- Hanesbrands apparel & consumer goods (9.4 miles) HQ
- VF apparel & footwear (31.3 miles) HQ
The submarket offers steady demand drivers supported by healthy household incomes, a well-educated labor pool, and a rent-to-income profile that favors retention and collections. Occupancy in the neighborhood sits near the metro midpoint, suggesting stable but competitive lease-up conditions; investors can differentiate through operations and targeted renovations as warranted. According to CRE market data from WDSuite, ownership costs in the area remain elevated enough to reinforce reliance on rental housing, while employment access to major corporate anchors supports day-to-day leasing.
Within a 3-mile radius, population growth and an increase in households are projected through 2028, with smaller average household sizes pointing to a larger tenant base over time. Amenity density is lighter outside of pharmacies, so the asset s value proposition should emphasize convenience, professional management, and in-unit/onsite features rather than neighborhood entertainment premiums.
- Income strength and educated workforce support a reliable tenant base relative to metro peers.
- Favorable rent-to-income dynamics bolster retention and pricing discipline over time.
- Proximity to multiple headquarters underpins leasing stability for workforce renters.
- Lighter amenity density and below-national safety benchmarks warrant conservative underwriting and strong onsite management.