| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 48th | Best |
| Demographics | 33rd | Fair |
| Amenities | 15th | Good |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 1124 Williford St, Rocky Mount, NC, 27803, US |
| Region / Metro | Rocky Mount |
| Year of Construction | 1977 |
| Units | 22 |
| Transaction Date | 2001-11-30 |
| Transaction Price | $625,000 |
| Buyer | CE BE PROPERTIES LLC |
| Seller | --- |
1124 Williford St Rocky Mount Multifamily Investment
Neighborhood occupancy is resilient and renter demand is deep, according to WDSuite s CRE market data, positioning this 22-unit asset for steady leasing in an Inner Suburb location.
The property sits in an Inner Suburb pocket of Rocky Mount where neighborhood occupancy trends are solid and above many peer areas in the metro. With the neighborhood ranking 15 out of 68 metro neighborhoods on occupancy, performance is in the top quartile locally and sits above national midpoints, supporting consistent tenant retention and fewer downtime gaps between turns.
Renter concentration is high for the neighborhood, with roughly seven in ten housing units renter-occupied. For investors, that indicates a broad tenant base and steady demand for small-format apartments. Median contract rents in the neighborhood track on the lower end of the national spectrum, which can underpin lease-up velocity while requiring disciplined revenue management as incomes evolve.
Livability trade-offs are present. Grocery access is a relative strength (ranked 1 out of 68 metro neighborhoods and in a high national percentile), but nearby dining, parks, pharmacies, and cafes are limited within the immediate neighborhood. Average school ratings trend below national norms. These dynamics imply value positioning rather than amenity-driven pricing power, an important lens for multifamily property research.
Vintage context matters: the asset s 1977 construction is newer than the neighborhood s older housing stock (average vintage 1954). That positioning can be competitively favorable versus legacy assets, while still warranting targeted modernization of systems and finishes to meet renter expectations.
Within a 3-mile radius, recent years show flat population but modest growth in households, implying smaller household sizes and a slight expansion of the renter pool. Forward-looking WDSuite data points to notable gains in both population and households over the next five years, which would broaden the tenant base and support occupancy stability if realized.
Safety indicators for the neighborhood are mixed and should be underwritten conservatively. On a metro comparison, the neighborhood s crime rank is 30 out of 68 Rocky Mount neighborhoods, which is slightly below the metro median for safety. Nationally, safety percentiles are also below midrange, signaling the need for standard security measures and attentive property management.
Trend-wise, property offenses show an estimated year-over-year decline, which is a constructive signal for investors monitoring operational risk. That said, violent offense measures sit in lower national percentiles, so assumptions should reflect prudent staffing, lighting, and access controls rather than rely on continued improvement.
1124 Williford St offers a 22-unit footprint in a renter-heavy neighborhood where occupancy performance ranks in the top quartile among 68 Rocky Mount neighborhoods. The property s 1977 vintage is newer than much of the surrounding stock, providing relative competitiveness versus older assets while leaving room for targeted value-add. According to CRE market data from WDSuite, neighborhood rents sit at value levels versus national norms, supporting demand depth and lease-up, especially for smaller units.
Demographic data aggregated within a 3-mile radius show households increasing recently and are projected to grow meaningfully, which would expand the tenant base and support occupancy stability. Execution should balance this demand outlook with the area s limited amenity set and below-median school ratings, emphasizing operational efficiency and resident experience to sustain retention.
- Occupancy strength: top-quartile neighborhood rank (15 of 68) supports stable leasing.
- Renter depth: high share of renter-occupied housing indicates a broad tenant base.
- Competitive vintage: 1977 construction can outperform older local stock with selective upgrades.
- Demand outlook: 3-mile projections point to population and household growth, supporting occupancy.
- Risks: below-median safety and limited amenities require prudent underwriting and active management.