| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 64th | Best |
| Demographics | 51st | Good |
| Amenities | 76th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 215 Williamsburg Pkwy, Jacksonville, NC, 28546, US |
| Region / Metro | Jacksonville |
| Year of Construction | 2011 |
| Units | 36 |
| Transaction Date | 2009-12-18 |
| Transaction Price | $936,000 |
| Buyer | HUNTINGTON PLACE APARTMENTS LLC |
| Seller | PERIMETER THREE LLC |
215 Williamsburg Pkwy Jacksonville NC Multifamily Opportunity
Neighborhood data points to steady renter demand and competitive occupancy, according to CRE market data from WDSuite. A 2011 vintage and 36-unit scale position the asset for durable leasing with modest modernization potential.
The property sits in an Inner Suburb neighborhood rated A+ and ranked 1st among 55 Jacksonville, NC neighborhoods, indicating leading local fundamentals. Amenity access is a relative strength — restaurants and daily-needs retail are competitive within the metro (ranks near the top of 55), with national amenity percentiles in the mid-to-high range, supporting resident convenience and retention.
Occupancy in the neighborhood is competitive among Jacksonville neighborhoods (rank 19 of 55), and the renter-occupied share is elevated (about six in ten units are renter-occupied; rank 6 of 55 and high nationally). For investors, that renter concentration signals a deeper tenant base and supports lease-up and renewal visibility for multifamily assets.
Construction patterns skew newer than much of the U.S., and this asset’s 2011 vintage is newer than the local average year built (2005). That positioning can be favorable versus older stock; investors should still underwrite routine system updates or light repositioning to sharpen competitiveness.
Within a 3-mile radius, households have increased over the last five years and are projected to expand further alongside smaller average household sizes. This combination points to a larger tenant base and steady demand for rental units. Median contract rents in the neighborhood sit around mid-market levels while the rent-to-income profile suggests manageable affordability pressure, informing pricing power and retention strategies. Local home values are lower than many high-cost metros, which can introduce some competition from ownership; operators can emphasize convenience and flexibility to sustain leasing performance.
Amenities such as grocery, pharmacies, childcare, and parks index above the metro median (with several categories ranking within the most competitive 10%–20% of the 55 neighborhoods). Average school ratings are modest relative to national benchmarks, a consideration for family-oriented leasing, but proximity to services and employment nodes helps balance appeal for working households.

Safety indicators for the neighborhood track below national median levels (national percentiles are lower), placing the area in a comparatively less safe cohort. Within the metro, the crime rank is 24 out of 55 neighborhoods, indicating safety outcomes below the Jacksonville average.
Recent trend data shows improvement, with estimated violent and property offense rates declining year over year, and those reductions compare favorably to many U.S. neighborhoods. For underwriting, this suggests monitoring trajectory rather than assuming static conditions, and aligning security measures and resident communications with current trend lines.
Built in 2011 with 36 units, the property is newer than the neighborhood’s average vintage and competes well against older inventory while offering potential value through selective updates. Neighborhood fundamentals are strong — an A+ area ranked 1st of 55 metro neighborhoods — with competitive occupancy and a high renter-occupied share that deepens the tenant pool. Within a 3-mile radius, households have grown and are projected to increase further as average household size declines, supporting occupancy stability and sustained renter demand.
Operating context is balanced: median rents and rent-to-income conditions point to manageable affordability pressure, while local home values are more accessible than high-cost markets, which can introduce ownership competition. According to CRE market data from WDSuite, amenity access (dining, grocery, pharmacy, childcare, parks) compares favorably within the metro, aiding retention, though investors should account for below-median national safety positioning and modest school ratings in leasing strategy and expense planning.
- 2011 vintage newer than area average, with light renovation or systems updates offering value-add potential
- Competitive neighborhood occupancy and high renter-occupied share support leasing visibility
- Household growth within 3 miles and smaller household sizes expand the tenant base
- Amenity access supports retention; monitor safety and school-quality perceptions as leasing risks