| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 66th | Good |
| Demographics | 71st | Good |
| Amenities | 69th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 3001 Kentworth Dr, Holly Springs, NC, 27540, US |
| Region / Metro | Holly Springs |
| Year of Construction | 2009 |
| Units | 28 |
| Transaction Date | 2009-02-02 |
| Transaction Price | $4,640,000 |
| Buyer | MSS APARTMENTS LLC |
| Seller | MSS DEVELOPMENT LLC |
3001 Kentworth Dr Holly Springs Multifamily Opportunity
Stabilized suburban location with steady renter demand signals at the neighborhood level, according to WDSuite’s CRE market data. Focus on durable cash flow in a family-oriented submarket supported by strong incomes and daily amenities.
Holly Springs sits within the Raleigh-Cary metro and this neighborhood rates A, ranked 42 out of 331 metro neighborhoods — placing it in the top quartile locally. Daily needs are convenient with grocery, restaurants, parks, and pharmacies concentrated above most U.S. neighborhoods, supporting resident retention and day-to-day livability for multifamily assets.
At the neighborhood level, median contract rents are above the national midpoint and have grown over the last five years, while the rent-to-income ratio remains moderate, indicating manageable affordability pressure and potential for disciplined pricing power. Elevated home values relative to local incomes point to a high-cost ownership market, which can sustain reliance on rental housing and support lease stability in professionally managed properties.
Within a 3-mile radius, demographics point to a larger, higher-earning renter pool: population and households expanded meaningfully over the past five years, and forecasts call for additional population growth and a sizable increase in households over the next five years. This expansion, coupled with high median household incomes, supports multifamily demand depth and reduces volatility through cycles.
Tenure dynamics are owner-leaning at both the neighborhood level and within the 3-mile radius (share of housing units that are renter-occupied is comparatively low), which typically favors well-located, quality multifamily properties by concentrating demand among households that prefer professionally managed rentals. Neighborhood occupancy is currently below national medians and has softened versus five years ago; investors may prioritize renewal strategies and asset differentiation to sustain occupancy.

Relative to the Raleigh-Cary metro, the neighborhood’s crime profile ranks favorably (44 out of 331), indicating a comparative safety position that is competitive among area neighborhoods and modestly safer than the national average (national percentile near the upper half). This broader context supports family-oriented renter appeal and can aid leasing and retention.
Recent trends are mixed: estimates point to low violent offense levels with slight year-over-year improvement, while property offenses show a recent uptick. For investors, this argues for standard risk management — lighting, access control, and community engagement — rather than a structural deterrent to demand. Always consider on-the-ground checks and current management practices to validate trajectory.
Nearby employment spans insurance, industrial equipment training, and pharmaceuticals distribution — a diversified base that supports commuter convenience and renter demand for workforce and professional households.
- Erie Insurance Group — insurance (7.1 miles)
- MetLife Auto & Home Craig Conley LUTCF — insurance (8.7 miles)
- MetLife — insurance (13.3 miles)
- John Deere Morrisville Training Center — industrial equipment training (13.9 miles)
- Amerisource Bergen — pharmaceuticals distribution (14.6 miles)
3001 Kentworth Dr is a 28-unit, 2009-vintage multifamily asset in a top-quartile Holly Springs neighborhood. Newer construction relative to much of the region’s legacy stock positions the property competitively on finishes and systems, though selective modernization and common-area upgrades can enhance leasing velocity and renewal capture. According to CRE market data from WDSuite, neighborhood rents sit above the national midpoint with a moderate rent-to-income ratio, while ownership costs remain elevated — a combination that supports renter reliance on multifamily housing and disciplined pricing.
Demand fundamentals are reinforced by strong 3-mile demographics: a larger, high-income household base and projected population and household growth over the next five years, which expands the tenant pipeline. While neighborhood occupancy trails national medians and has eased versus five years ago, professional management and targeted amenities can help stabilize performance as the area continues to mature.
- 2009 vintage provides competitive positioning versus older regional stock with manageable near-term capex
- Top-quartile neighborhood in Raleigh-Cary with strong daily amenities supports retention
- Above-median neighborhood rents and high-cost ownership landscape support pricing power
- 3-mile radius shows high incomes and projected growth, enlarging the tenant base
- Risk: neighborhood occupancy below national medians suggests focus on renewals and differentiation