| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 35th | Fair |
| Demographics | 18th | Poor |
| Amenities | 81st | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 213 Broad St W, Wilson, NC, 27893, US |
| Region / Metro | Wilson |
| Year of Construction | 1981 |
| Units | 56 |
| Transaction Date | --- |
| Transaction Price | --- |
| Buyer | --- |
| Seller | --- |
213 Broad St W, Wilson NC Multifamily Opportunity
Positioned in an inner-suburb pocket with strong renter concentration, the asset benefits from daily-needs access and a steady tenant base, according to WDSuite s CRE market data. Newer vintage relative to local stock supports competitive positioning versus older properties in the area.
This inner-suburb neighborhood rates A- and ranks 9th out of 37 Wilson, NC neighborhoods competitive among metro peers and within the top tier locally for overall livability signals. Daily-needs coverage is a strength: grocery, pharmacy, park, and restaurant access rank near the top of the 37-neighborhood metro set, with amenities performing in higher national percentiles as well. Cafe density is limited, but core errands are convenient, supporting resident retention and leasing consistency.
Construction across the neighborhood skews older (average 1946 across the metro set), while the property s 1981 vintage is newer than much of the surrounding stock a relative advantage for leasing and maintenance positioning, while still leaving room for targeted modernization to compete with renovated comparables.
Neighborhood occupancy is reported at the neighborhood level at around the lower end of the metro (rank 32 of 37), implying investors should underwrite more conservatively on lease-up pace and renewal capture. At the same time, renter-occupied housing share is high for the neighborhood (62.3% renter concentration; rank 5 of 37 and 95th percentile nationally), indicating depth in the tenant base for multifamily demand.
Within a 3-mile radius, demographics indicate modest population contraction over the last five years alongside smaller household sizes and a gradual shift in age mix. Projections show household counts expanding even as population is expected to drift lower, which can increase the number of renting households and support occupancy stability. Median contract rents remain comparatively low in the area, which helps sustain rent-to-income positioning while calling for disciplined revenue management rather than aggressive top-line assumptions.
Ownership costs in the neighborhood are relatively accessible versus national norms. That creates some competition from entry-level ownership, but also reinforces the value proposition for well-managed, updated rentals that offer convenience and predictable monthly costs. School ratings in the surrounding area are lower relative to metro and national benchmarks, which may influence unit mix performance for family-oriented demand.
Safety indicators for this neighborhood track below metro averages, with crime metrics ranking toward the bottom of the 37-neighborhood Wilson, NC metro set and landing in lower national percentiles. Recent year-over-year estimates also point to upticks, suggesting investors should account for security, lighting, and property management presence in operating plans and underwriting.
In practice, comparative positioning means tenant retention strategies and on-site measures can be important differentiators versus older or less-managed assets nearby. Framing safety in a market context rather than at the block level, the key takeaway is to budget for operational attention while leveraging the area s access to daily needs to support resident satisfaction.
Built in 1981, the property is newer than much of the local stock, providing a competitive edge over older buildings while still offering value-add potential through targeted upgrades. Strong renter concentration in the neighborhood and convenient access to daily-needs retail underpin demand, though neighborhood-level occupancy trends sit below the metro midpoint, warranting conservative lease-up and renewal assumptions. According to CRE market data from WDSuite, area rents remain comparatively attainable, supporting a broad renter pool but favoring revenue strategies centered on steady occupancy over outsized rent lifts.
Within a 3-mile radius, recent history shows modest population decline but a shift toward smaller households, with projections indicating an increase in household counts. For investors, that dynamic can expand the renter pool even as total population softens. Ownership remains relatively accessible, which can introduce competition from entry-level buying; disciplined renovations and service quality can differentiate the asset and sustain pricing power against both older rentals and for-sale options.
- Newer 1981 vintage than neighborhood average, with targeted modernization upside
- High renter-occupied share locally supports depth of tenant demand
- Daily-needs amenities nearby bolster resident convenience and retention
- Underwrite conservatively given neighborhood-level occupancy and lower school ratings
- Manage affordability and ownership competition with service and selective upgrades