| Summary | National Percentile | Rank vs Metro |
|---|---|---|
| Housing | 47th | Best |
| Demographics | 70th | Best |
| Amenities | 68th | Best |
Multifamily Valuation
| Property Details | |
|---|---|
| Address | 201 Rose Lane St SW, North Canton, OH, 44720, US |
| Region / Metro | North Canton |
| Year of Construction | 1977 |
| Units | 24 |
| Transaction Date | 2022-12-19 |
| Transaction Price | $752,800 |
| Buyer | 201 ROSE LANE APARTMENTS LLC |
| Seller | 201 ROSE LANE LLC |
201 Rose Lane SW North Canton Multifamily Investment
Near-full neighborhood occupancy and stable renter demand position this 24-unit asset for durable cash flows, according to WDSuite’s CRE market data.
The property sits in an Inner Suburb pocket of North Canton that ranks 3rd out of 132 Canton–Massillon neighborhoods (top quartile among metro peers), signaling durable fundamentals for multifamily investors. Neighborhood occupancy is elevated (top quartile nationally), supporting leasing stability and lower downtime risk. Median contract rents trend below many national benchmarks, which can aid retention and reduce turnover volatility while leaving room for disciplined revenue management.
Livability drivers are balanced: grocery (ranked 11 of 132) and parks access (ranked 5 of 132) are competitive among metro neighborhoods, and average school ratings are high for the region (ranked 9 of 132; upper national percentiles). Cafés are limited locally, but restaurant density performs well (ranked 6 of 132), offering everyday convenience without heavy urban congestion. These amenity patterns align with workforce and family renters who prioritize proximity to essentials and schools over high-end retail clustering.
The neighborhood’s renter-occupied share is in the upper range for the metro (above the metro median), indicating a meaningful tenant base for multifamily product. Within a 3-mile radius, households have grown in recent years and are projected to increase further, expanding the local renter pool and helping support occupancy stability. Rising incomes in the 3-mile area should help manage rent-to-income levels over time, supporting lease renewal prospects.
Home values in the neighborhood sit on the lower side relative to national markets, which can introduce some competition from ownership options. For multifamily owners, this typically calls for competitive pricing and value-forward amenity positioning to sustain leasing velocity and retention. The asset’s 1977 vintage is slightly older than the neighborhood average (1975), suggesting routine capital planning and select modernization could unlock value-add upside versus older stock.
Comparable neighborhood-level crime data are not available in this dataset for precise benchmarking. Investors commonly contextualize safety by triangulating high occupancy, school quality, and household stability; on those dimensions, this neighborhood performs above the metro median and in higher national percentiles for schools, which can correlate with steady renter demand.
Given data limitations, prudent underwriting would incorporate on-the-ground diligence and public safety sources at the city and county levels for trend confirmation rather than relying on block-level assumptions.
Employment access is diversified, with insurance, manufacturing, utilities, and consumer goods employers within commutable distance, supporting workforce housing demand and lease retention. Nearby anchors include Erie Insurance Group, Goodyear, FirstEnergy, and J.M. Smucker.
- Erie Insurance Group — insurance (2.4 miles)
- Goodyear Tire & Rubber — manufacturing (13.8 miles) — HQ
- FirstEnergy — utilities (16.1 miles) — HQ
- J.M. Smucker — consumer goods (19.1 miles) — HQ
- International Paper Company — packaging & paper (27.8 miles)
This 24-unit, 1977-vintage asset benefits from a North Canton neighborhood that ranks among the top performers in the Canton–Massillon metro and shows near-full occupancy, supporting income durability. Median rents remain comparatively accessible relative to national levels, helping sustain demand and reduce turnover risk while allowing for measured rent optimization. Within a 3-mile radius, households have increased and are projected to continue expanding, pointing to a larger tenant base and support for occupancy and rent growth over the medium term.
The vintage implies manageable capital planning with targeted modernization and common-area improvements offering value-add potential. Home values are moderate for the region, so competitive positioning and service quality are important to differentiate against ownership options. According to CRE market data from WDSuite, the neighborhood’s schools and amenities rank above the metro median, which tends to support renter stickiness and leasing stability.
- High neighborhood occupancy and above-median livability support stable leasing
- Household growth within 3 miles expands the tenant base and supports rent durability
- 1977 vintage offers value-add potential via targeted renovations and systems upgrades
- Moderate home values require competitive pricing and amenities to offset ownership alternatives
- Risk: limited café concentration and ownership competition could temper top-line growth without strong execution